UK retailers feed off public affection for festive ads

UK retailers feed off public affection for festive ads …C0NTINUE READING HERE >>>

The Christmas lights are already on all over Britain.
Photo: BENJAMIN CREMEL / AFP
Source: AFP

They come with big budgets, are wrapped in sentimentality and boost company revenues — Britain’s latest instalment of eagerly awaited Christmas television advertisements has a nation tuned in.

Known for talking about the weather 12 months a year, Britons will begin sharing thoughts on the latest festive commercials as soon as they hit screens, usually once the Halloween pumpkins are…

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